Activation: Why don’t they reach the first win?Design: Why does it look self-built?

“They sign up and never come back.”. Product-Led Onboarding by Ramli John, as a skill.

Product-Led Onboarding

Ramli John

2021

Run /activation-audit

Product-Led Onboarding is not in your cart.

Three skills cost €14. plus VAT.

Part of Find your first users.

What this skill does

[Description follows with the first release]

An annotated funnel with the exact step where people drop off

What's inside

CommandWhat it doesInputOutputTime
/activation-audit––––

One full command, unlocked

This is the real thing, one command, in full.

[The full command goes here, published in full, no paywall, with the first release]

Real output sample

[An artefact from a real session, not a mockup, follows]

What this book gets right that most people don't

[The point where the book contradicts its reader, in our own words]

What you get

  • 1 command
  • A ZIP containing SKILL.md and its reference files
  • Yours permanently, including future updates

Compatibility

  • Claude Code
  • Claude Projects
  • Cursor
  • ChatGPT
Setup guide

What this skill won't do

  • It won't replace talking to your users. It prepares those conversations.
  • It won't write your onboarding copy. It tells you which step is broken.
  • It won't work without real data. Bring your funnel numbers or repo access.

Book source

Based on Product-Led Onboarding by Ramli John (2021). The frameworks and terminology are part of the author's publicly taught methodology. This skill contains original interactive workflows built on them, it does not reproduce the book's text.

[Buy the book, affiliate link follows]

Get it

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This book in a set

Find your first users

You built something. Now find out whether anyone wants it, get them to actually use it, and explain it in one sentence.

Three skills cost €14 instead of €21. Every third one is on us.